MEnswear brand, Spoke London, has appointed digital marketing collective, Cameo Digital, to design and lead its SEO strategy.
The disruptive London-based brand, specializing in stylish menswear ‘designed to fit’, is looking to step up its search marketing efforts, boosting search visibility and awareness of the brand’s truly unique offering .
Cameo Digital will launch a comprehensive search strategy, including technical enhancements and keyphrase strategy, as well as content development for on-site and content marketing campaigns.
Speaking about the new contract with Spoke London, McMurray said; “We felt there was a lot of synergy between our brand and Spoke’s, as we both took the plunge to disrupt something we didn’t like in our respective industries.
“Spoke is doing something really fantastic for menswear and the team and I are really excited to help tell their story and bring Spoke London to more people,” she continued.
Spoke London offers a wide range of menswear that is sold made to measure, giving customers more options to get the best fit possible, outside of the often restrictive high street size charts. Their products have won acclaim from the likes of Esquire, GQ and the FT.
The collective, led by Charlotte McMurray, is based in South Tyneside and provides businesses with high-level expertise at a frequency that is better suited to businesses and marketers. Consultants within the collective are long-established digital professionals who work freelance but collaborate on campaigns, meaning the client works directly with the person actually delivering the work, rather than an account manager. or a junior manager.